According to the Market Statsville Group (MSG), the global cornhole bag tosses market size is expected to grow from USD 482.3 million in 2022 to USD 1,195.2 million by 2033, at a CAGR of 8.6% from 2023 to 2033.
Cornhole bag tosses have emerged as a popular backyard game in many countries, particularly in the United States, where it originated. The game is simple to learn, easy to set up and can be played by people of all ages, making it an ideal choice for family gatherings, picnics, and social events. Furthermore, the rising outdoor and backyard entertainment trend has contributed to the growing demand for cornhole bag tosses. With the COVID-19 pandemic forcing people to stay indoors, many individuals have turned to outdoor activities to maintain social distancing while enjoying leisure time. Cornhole bag tosses have become popular due to their versatility and easy accessibility. Additionally, the surging disposable incomes of consumers have enabled them to invest in recreational activities and purchase cornhole bag toss sets for personal use or gifting purposes.
Cornhole, which is also known by various regional names such as bags, sack toss, or bean bag toss, is an outdoor lawn game. The game involves players taking turns throwing fabric bean bags weighing 16 ounces at a raised platform with a hole in one end. If the bag lands in the hole, the player scores three points; if it lands on the board, they score one point. The game continues until a player or team reaches or exceeds the score of 21. Cornhole is usually played with two sets of bags, two boards, and two to four players, with each set containing four bags that are distinguishable from the others. The bags are typically filled with plastic resin or another material that maintains a consistent weight and shape, unlike in the past when they were filled with preserved corn kernels or dried beans. The American Cornhole League's rules specify that the bags should be made of double-seamed fabric measuring 6 by 6 inches (150 by 150 mm) and weighing between 15.5 to 16.5 ounces (440 to 470 g). Cornhole matches are broken down into innings or frames of play. Every player throws four bags during each frame, alternating teams between each throw. A player must deliver the bag from either the left or right pitcher's box and remain in that designated pitcher's box for the duration of the game in doubles or crew (in the crew, each player will only throw two bags).
The global outbreak of COVID-19 had a widespread impact on various industries, resulting in flight cancellations, travel restrictions, and quarantine measures, closure of restaurants and restrictions on indoor/outdoor events. As a result, over forty countries, including the US, declared a state of emergency, leading to a significant disruption in the supply chain, stock market volatility, falling business confidence, and growing panic among the population about the future. Moreover, the pandemic has severely affected the financial viability and operations of businesses in specific sectors, such as the cornhole bag tosses market, leading to allowances for transaction and credit losses that may not accurately reflect the actual losses that major market players may face, further hindering the growth of the market during the pandemic. In addition, manufacturing activities were halted during the pandemic, and shortage and high prices of raw materials coupled with disrupted supply chains restrained the market's growth during COVID-19.
With the advancement of technology and the ever-changing world, it has become hard to balance life between family and work. In addition, mobile phones have taken family's quality time. Increasing mobile phone use keeps people engaged; eventually, they spend more time using a phone instead of spending it with family and friends. However, with the onset of COVID-19, people get aware of physical and mental health. They also started spending time with family and engaging with children, friends, and relatives in activities like playing games, cooking, and outing. People mostly prefer playing games during get together. Cornhole bag tosses single to multiplayer options with fair judgment, making it highly adaptable and user-friendly. Such factors are driving the growth of the market over the forecast period.
In addition, in the US, people are such workaholics and have less time to spend with family and children. Hence, people in the US engage themselves in playing different indoor and outdoor sports to stay healthy and spend time with family on weekends. Cornhole bag tosses is a commonly played game across the country. The game is easy to play, anyone with any age group can enjoy the game. Further, it is an effective and refreshing recreational activity. Hence, people across the US opt for cornhole bag tosses more as a recreational activity or a user-friendly game. This, in turn, drives the market's growth over the forecasting period across the country.
It also challenges people to use different strategies to fall into a win-win situation while playing, this results in brainstorming, which refreshes the mind and turns out to be an effective brain exercise. It is a recreational activity to spend free time and also acts as an activity that allows people to spend more time with family.
The use of plastic and wood for the production of cornhole boards will be at risk of price fluctuation in raw materials and government regulations, coupled with environmental policies, will hamper the market growth over the forecast period across the country.
For instance, plastic is a major factor for the growing global pollution. The excessive consumption and mismanagement of plastic have become a growing concern, resulting in overflowing landfills, clogged rivers, and endangered marine ecosystems. This issue has a detrimental effect on vital sectors of many economies, such as tourism, shipping, and fisheries. According to the data of the International Union for Conservation of Nature (IUCN), Over 300 million tons of plastic are produced annually for use in various applications.
In addition, at least 14 million tons of plastic end up in the ocean yearly, and plastic makes up 80% of all marine debris from surface waters to deep-sea sediments. Hence, to reduce plastic pollution and control its usage government is taking various initiatives. This may increase the rates of plastic as a raw material, affecting the overall profitability of suppliers and manufacturers. Such factors will hamper the market's growth over the global forecasting period.
Furthermore, the deforestation and use of wood will be a prime concern for environmental authorities, exposing manufacturers to various environmental regulations. This, in turn, restrains the market’s growth.
The cornhole bag tosses game requires undivided concentration, brainstorming, and focus on driving the game in favor of the respective player. The game positively impacts the health of the brain and develops focus. Hence, the increasing mental health-related disorder caused by lifestyle, and lack of communication, will create lucrative opportunities for market growth over the forecasting period across the country. For instance, according to Mental Health America (MHA) data, a growing percentage of youth in the U.S. live with major depression. 15.08% of youth experienced a major depressive episode in the past year, a 1.24% increase from last year’s dataset. In the bottom-ranked states, up to 19% of youth ages 12-17 experienced major depression.
Moreover, more than 2.5 million young people in the United States suffer from severe depression, and multiracial youths are at the highest risk. Approximately 10.6% of young people in the U.S. experience severe major depression that significantly affects their functioning. Among the young population who identified as more than one race, the rate of severe depression was the highest, reaching 14.5%, which means that more than one in every seven multiracial youths is affected by it. Depression majorly occurs due to a lack of communication, a busy lifestyle, lack of meditation and exercise, among other causes. Hence, playing games with friends and family lays a positive outlook on people's mental health. The cornhole bag tosses develop positive brain health, provide family bonding time, and refresh the entire body. This will pave the way for the market's growth across the country's forecasting period.
The study categorizes the cornhole bag tosses market based on product type, mode of playing, gender, income group, age group, and distribution channel area at the regional and global levels.
Based on the mode of playing, the market is divided into professional and recreational. The PBT segment accounted for the largest market share of around 80.2% in 2022 in the global cornhole bag tosses market. Moreover, cornhole is a game that can be played competitively or just for fun, making it a versatile option for players. People are looking for ways to get outdoors and be active, and cornhole provides a fun and engaging way to do so. As a result, the demand for cornhole bag tosses has steadily increased in recent years, as more people discover the game and its benefits.
Based on the regions, the global cornhole bag tosses market has been segmented across Europe, North America, the Middle East & Africa, Asia-Pacific, and South America. North America accounted for the largest market share of around 56.7% in 2022. The availability of high-quality, customizable cornhole bag tosses products has contributed to the growing demand for the game in North America. Manufacturers have recognized the game's popularity and have created products that are durable, functional, and visually appealing. This has helped to increase the game's appeal and make it a sought-after product in the market.
The cornhole bag tosses market is a significant competitor and extremely cutthroat in the sector is using strategies including product launches, partnerships, acquisitions, agreements, and growth to enhance their market positions. Most sector businesses focus on increasing their operations worldwide and cultivating long-lasting partnerships.
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