Smart E-Cigarette Market 2022

Industry Size, Emerging Trends, Regions, Growth Insights, Opportunities, and Forecast By 2033

Smart E-Cigarette Market by Type (With Screen, Without Screen), by Application (Online, Offline), and by Region (US, Canada, Mexico, UK, Germany, France, Italy, Spain, China, Japan, India, South Korea, Southeast Asia, Australia, Saudi Arabia, UAE, Brazil) – Global Share and Forecast to 2033

Region: Global | Format: Word, PPT, Excel | Report Status: Published

According to the Market Statsville Group (MSG), the global smart e-cigarette market size is expected to grow from USD 506.57 million in 2022 to USD 18,808.87 million by 2033, growing at a CAGR of 38.9% from 2023 to 2033. The smart e-cigarette is a battery-operated device that emits a vaporized solution to inhale and can be connected with Android and IOS processor. Concerns about traditional cigarettes among people of all ages have fueled demand for substantially less hazardous smart e-cigarettes and vape goods. Market manufacturers are releasing a variety of e-liquid tastes to respond to changing client preferences, consequently supporting market growth. However, because e-cigarettes are frequently connected with traditional cigarettes, they are subject to criticism, which is predicted to limit market expansion. On the contrary, the adoption of smart tech such as consumer can monitor their consumption via application will create a significant growth opportunity in the forecast period.

Definition of the Global Smart E-Cigarette Market

An E-cigarette, also known as a vape, e-cig, or e-hookah, is a battery-powered smoking device that produces inhaled vapors by heating a liquid solution to a high temperature. E-liquid (solution) contains nicotine, chemicals, flavoring, and humectant substances which are used to create the aerosol when heated. E-cigarettes and vaping machines are considered a safer alternative to cigarettes since they contain less nicotine than normal cigarettes.

Some e-cigarettes resemble traditional cigarettes or cigars, while others resemble USB flash drives, pens, and other items. Large tobacco companies have thrived by introducing these devices under different brands that cater to different needs, thereby improving product quality and level of customization. Furthermore, new e-cigarette technologies such as pod systems and quonk mods have grown in popularity in recent years.

COVID-19 Impact on the Global Smart E-Cigarette Market

COVID-19 positively impacted the smart e-cigarette market in the US region during the pandemic. For instance, according to the Centers for Disease Control and Prevention (CDC) data, from February 2020 to March 2021, total e-cigarette sales increased by nearly 50% (from 14.8 million units to 22 million units). Sales of flavored e-cigarettes increased by 64%. Furthermore, from February 2020 to March 2021, sales of menthol-flavored e-cigarettes increased by 42% (from 6.4 million to 9 million units). As of March 2021, menthol e-cigarette sales accounted for 41% of the e-cigarette market. The rising consumption of e-cigarettes has paved the way for the adoption of smart-e-cigarette, as it allows users to manage the consumption pattern and monitor their usage.

Moreover, the online sales of tobacco are prohibited, hence during the global lockdown and disrupted supply chains, people shifted their preference towards e-cigarettes or smart e-cigarettes available on online channels, and smart e-cigarette offers customized or personalized vaping experience increasing smart e-cigarette adoption during the pandemic. Smart e-cigarettes are actively catering to the needs of the active vapes, thereby positively impacting the market's growth amid COVID-19.

Global Smart E-Cigarette Market Dynamics

Drivers: Smart e-cigarette as a safer alternative than tobacco cigarette

The conventional smoking method heart disease, causes cancer, lung diseases, stroke, diabetes, and chronic obstructive pulmonary disease (COPD), including emphysema and chronic bronchitis. Smoking also increases the risk for certain eye diseases, tuberculosis, and immune system problems, including rheumatoid arthritis. For instance, according to the American Cancer Society's data, Smoking causes about 20% of all cancers and about 30% of all cancer deaths in the United States, rising the demand for a smart e-cigarette to manage the consumption pattern.

The adoption of a smart electronic cigarette, a device comprising a battery, an atomizer, and an inhaler, connects to an android/ IOS system, thereby driving the market's growth. Moreover, this device is recognized as an alternative to conventional cigarettes due to its advantageous properties such as zero smoke, no pollution, reduced health-related problems, and can be smoked in public places. Hence, the consumption of reduced tar and carbon monoxide inhalation through a smart electronic cigarette, promoting the growth of the market over the forecasting period across the country. 

Restraints: Government regulations will impact the market growth

The government and its regulations are a major roadblock in the growth of the market in the country. The Food and Drug Administration (FDA) has undergone 93 percent of the applications submitted of e-cigarette-related products. The FDA has rejected 946,000 flavored products, prohibiting them from being marketed or sold. As they do not contain the required material or may contain more harmful chemicals, which may result in harmful effects on the health. This factor will restrain the growth of the market in the country.

Additionally, the government also focuses on marketing activities and managing the consumption of smart e-cigarettes in the country to reduce nicotine or tobacco consumption among the youth and prevent the death rate from increasing at an alarming rate. For instance, the US Food and Drug Administration issued a warning to JUUL Labs Inc. for marketing unauthorised, modified risk tobacco products through labelling, advertising, or other consumer-facing activities, including a presentation to youth at a school. This will hinder the growth of the suppliers in the region, which will negatively impact on the market's growth.

Opportunities: Surging demand among the young population

The increasing adoption of smart e-cigarette among the youths will create a lucrative opportunity for the market's growth and enable the major market players to enhance their market presence in the country over the forecasting period. The consumption of smart e-cigarette has increased among middle and high school students across the country at a higher rate, promoting the market's growth over the forecasting period.

The personalized vaporizers or smart e-cigarettes and the penetration of advanced models provide enhanced user experience in vaping.  This will cater to the needs of the most active and regular vapers among the young generation, thereby enhancing the market growth. Additionally, these vaporizers allow a high degree of customization by which the consumer can keep track of the amount of vapor, battery strength, and amount of nicotine consumed, among other wide range of features offered by the smart e-cigarettes. The manufacturers' wide range of products and services has led to the smart e-cigarette market evolving and emerging, especially among youngsters. This will elevate the market's growth in forthcoming years across the country.

Scope of the Global Smart E-Cigarette Market

The study categorizes the smart e-cigarette market based on type, and application area at the regional and global levels.

By Type Outlook (Sales, USD Million, 2019-2033)

  • With Screen
  • Without Screen

By Application Outlook (Sales, USD Million, 2019-2033)

  • Online
  • Offline

By Region Outlook (Sales, USD Million, 2019-2033)

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • Italy
    • France
    • UK
    • Spain
    • Poland
    • Russia
    • The Netherlands
    • Norway
    • Czech Republic
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Indonesia
    • Malaysia
    • Thailand
    • Singapore
    • Australia & New Zealand
    • Rest of Asia Pacific
  • South America
    • Brazil
    • Argentina
    • Colombia
    • Rest of South America
  • The Middle East & Africa
    • Saudi Arabia
    • UAE
    • South Africa
    • Northern Africa
    • Rest of MEA

Offline segment accounts for the largest market share by application

Based on the application, the market is divided into online and offline. The offline segment is expected to dominate the market share in 2022 in the global smart e-cigarette market. The offline segment currently dominates the market share in the smart e-cigarette market. E-cigarettes were formerly sold in retail settings such as vape shops and petrol stations. These shops assisted customers in selecting from a wide range of equipment and e-liquids. Vape shops allow customers to try out and test these devices before making a purchase choice, which contributes to the growth of the retail store category throughout the forecast period.

Moreover, Retail stores allow customers to try out numerous e-liquid flavors and check the various kinds of vaporizers available in the market. Users choose to visit these retail stores to make these purchases. As a result, the popularity of retail stores is increasing across the globe.

North America is expected to witness the largest market share by Region

Based on the regions, the global smart e-cigarette market has been segmented across Europe, North America, the Middle East & Africa, Asia-Pacific, and South America. North America is projected to account for the highest market share in 2022. The presence of powerful corporate heavyweights such as R.J. Social media platforms are frequently used to sell e-cigarettes and vaping products. Due to the fact that the young generation has predominantly chosen vaping devices as safer alternatives to cigarettes, it is expected that the use of the product will increase in the near future. Nevertheless, it is projected that the United States’ present prohibitions on several e-cigarette tastes, especially fruit and mint flavors, hinder market growth in the region. Moreover, the young population has mainly accepted vaping devices as a safer alternative to cigarettes, and the market in North America has benefited from their expanding popularity. This has also boosted the market growth in this region over the forecast period.

Competitive Landscape: Global Smart E-Cigarette Market

The smart e-cigarette market is a significant competitor, and extremely cutthroat in the sector are using strategies including product launches, partnerships, acquisitions, agreements, and growth to enhance their market positions. Most sector businesses focus on increasing their operations worldwide and cultivating long-lasting partnerships.

Major key players in the global smart e-cigarette market are:

  • Pax Labs
  • DaVinci Vaporizer
  • Joyetech Group
  • Illest Vapes
  • Juul labs
  • Storz & Bickel
  • RELX
  • Reynolds American Inc. (RJRVC)
  • Shenzhen IVPS Technology CO. Limited (SmokTech)
  • VANDY VAPE
  • Japan Tobacco Inc.
  • Company 12
  • Company 13
  • Company 14
  • Company 15

Key Issues Addressed

  • What is the market size by various segmentation of the smart e-cigarette by region and its respective countries?
  • What are the customer buying behavior, key takeaways, and Porter's 5 forces of the smart e-cigarette market?
  • What are the key opportunities and trends for manufacturers involved in the smart e-cigarette supply chain?
  • What are the fundamental dynamics (drivers, restraints, opportunities, and challenges) of the market?
  • What and how regulations, schemes, patents, and policies are impacting the growth of the market?
  • What are the upcoming technological solutions influencing market trends? How will existing companies adapt to the new change in technology?
  • The market player positioning, top winning strategies by years, company product developments, and launches will be?
  • How has COVID-19 impacted the demand and sales of smart e-cigarette in the global market? Also, the expected BPS drop or rise count of the market and market predicted recovery period.
  • Detailed analysis of the competitors and their latest launch, and what are the prominent startups introduced in the target market? Also, detailed company profiling of 25+ leading and prominent companies in the market.
What is the growth rate of smart e-cigarette market? The global smart e-cigarette market is expected to register a CAGR of 38.9%, during the forecast period (2023 to 2033). Which application held the highest growing rate in the market of smart e-cigarette? On the basis of application, the offline segment has the highest growing rate during the forecast period (2023-2033). Which region has accounted for the largest smart e-cigarette market share? In 2022, North America held the largest share in the global smart e-cigarette market, followed by Europe. Who are the key players in the smart e-cigarette market? In the global market of smart e-cigarette manufacturers are Pax Labs, DaVinci Vaporizer, Joyetech Group, Illest Vapes, Juul labs, Storz & Bickel, RELX, Reynolds American Inc. (RJRVC), Shenzhen IVPS Technology CO. Limited (SmokTech), VANDY VAPE, Japan Tobacco Inc., Company 12, Company 13, Company 14 and Company 15. What are the factors that are driving global market of smart e-cigarette? The rising concerns about traditional cigarettes among people of all ages have fueled demand for substantially less hazardous smart e-cigarettes and vape goods.

Frequently Asked Questions

  • Key Issues Addressed
  • What is the market size and growth rate for different segmentations at a global, regional, & country level?
  • What is the customer buying behavior, key takeaways, and Porter's 5 forces of the market?
  • What are the key opportunities and trends for manufacturers involved in the supply chain?
  • What are the fundamental dynamics (drivers, restraints, opportunities, and challenges) of the market?
  • What and how regulations, schemes, patents, and policies are impacting the growth of the market?
  • How will existing companies adapt to the new change in technology?
  • The market player positioning, top winning strategies by years, company product developments, and launches will be?
  • How has COVID-19 impacted the demand and sales of in the market? Also, the expected BPS drop or rise count of the market and market predicted recovery period.
  • Who are the leading companies operating in the market? Also, who are the prominent startups that disrupt the market in coming years?
  • PUBLISHED ON: Dec, 2022
  • BASE YEAR: 2022
  • STUDY PERIOD: 2019-2033
  • COMPANIES COVERED: 15
  • COUNTRIES COVERED: 24
  • NO OF PAGES: 245

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